Cannabis infused organic chocolate, packaging project. Illustrated and designed the pattern.

TYPOGRAPHY

PATTERN

The pattern highlights the plant leaf surrounded by organic and royal shapes which fit together well to create the pattern for the background of the packaging.

Playing off of the richness of dark chocolate, purple was the obvious choice to highlight this, it also plays on the fact that good quality cannabis has hints of purple threaded throughout. The bright orange tone compliments the purple and gave it that extra pop for the pattern to stand out against the dark background.